Interaction, food and fun—what more could you ask for?
Hi! My name is Elliott Masie. I am the Chair and CEO of Learning 2014. We decided that cooking is content – it’s entertainment. People love watching shows about cooking and cooking competitions. So we started off by inviting Chef Bobby Flay to come and to do a wonderful keynote opportunity. We then reached out through Disney to our culinary staff here, who ended up putting together two fascinating cooking demonstrations in which they cooked, did some education and then gave samples for our attendees.
Chef Bill Brown:
During the Learning Conference 2014 we did three soup culinary demonstrations live for our guests. We showed them how to make a hot soup, a cold soup and a new culinary trend using the Vitamix blender.
Learning events that make a difference have an element of personalization, where you feel touched. It was very powerful to take the Disney chefs, to not only do a demonstration, but then to become very available to the participants – to ask questions, to look at the food, to taste it. It was a connection moment that was rare and added real value to our program and to their experience. I bring my meeting to Disney because I want to create a seamless, total experience for my participants. From the moment they come into my conference I want to engage them, I want to educate them, I want to entertain them and I want them to be here in a way that they are fully, fully involved. This is the magic of Disney and they brought the magic to my meeting.
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